Tivly

A passionate entrepreneur with over two decades of experience in the insurance sector, Mark McClure, CEO of Tivly, recognized the imperative role of insurance coverage for businesses. Whether it’s a company with a single employee or a multinational organization with hundreds of personnel, insurance coverage is indispensable. For small business owners, seeking insurance approval from established carriers is an uphill battle marked by constant rejections. The criteria set by the carriers, like company size and profitability, often leave them disheartened and excluded. McClure’s vision was to create a transformative ecosystem where small business owners could thrive.

This observation along with his partnership with co-founder Chad Jaquays, fueled his ambition to establish Tivly—an accessible, responsive and inclusive insurance landscape for every organization.

Tivly is a leading two-sided digital commercial insurance marketplace that matches businesses with insurance carriers. Through this, commercial insurance providers can get access to new business opportunities that fit the specific risks they target.

Today, it is the number one commercial insurance matchmaker that connects businesses with distinct risks to the right insurance provider, saving time and effort for both agents and businesses and improving successful outcomes.

At its heart is a belief that an insurance solution exists for every risk. This ensures that even the smallest enterprise finds a suitable insurance match from its proprietary platform.

Tivly also offers screening services for insurance carriers to help them improve efficiency and reduce the burden on their employees. Its dedicated team of 250+ contact center professionals operates meticulously to drive results for clients. Tivly’s team prescreens leads that come into the provider’s system to filter the eligible applicants. This increases efficiency and eliminates dead ends in their search for appropriate collaborators. In 2023 alone, the company screened over 1.3 million small businesses. The outcome was transformative—a large volume of targeted leads for various insurance agencies, enabling them to cut costs and exceed targets for new business acquisitions.

The screening process involves a brief phone call with the enterprises to understand their requirements before handing them over to the most befitting agent. By leveraging Tivly’s team and technology to prescreen and route new business opportunities to either the insurance provider using this service or another partner in Tivly’s network, agent productivity is significantly improved, as well as the likelihood for the business to get a quote and policy. Tivly’s services also offer best-in-class answer rates so that customers are helped at the moment they need it.

“Our services play a significant role in improving customer experiences. Using Tivly, insurance companies can minimize their hold times from minutes to a few seconds,” says McClure.

In addition to the marketplace and triage services, Tivly offers digital and mobile optimization services that help maximize the revenue potential and drive improved customer acquisition costs in digital experiences. With a team comprising experienced digital marketers, it customizes landing page solutions and search marketing opportunities to maximize web and mobile traffic and conversion rates. Under the leadership of McClure and president Kim Read, Tivly solidifies its position as an industry leader in the commercial insurance landscape.

By empowering small businesses and streamlining the operations of insurance processes, Tivly transcends from being a middleman to a key player in the industry. The company blends technological expertise with the experience of its staff and continues to elevate customer experience and open new opportunities for businesses.